South America

The global decorative coating market is experiencing significant growth, driven by rising disposable incomes, increasing urbanization and construction activities, and a growing preference for aesthetically pleasing and durable living spaces. Factors such as the booming real estate sector, particularly in developing economies, coupled with the rising demand for sustainable and eco-friendly coating solutions are further propelling market expansion. Technological advancements in coating formulations, including improved durability, weather resistance, and a wider range of color options, are also contributing to the market's positive trajectory.